Cleveland, OH, May 23, 2018 – DayGlo Color Corp. is proud to announce its new and exciting website. It has been redesigned to enhance the overall user experience.

Bold and bright, the website redesign provides visitors with a clear representation of what DayGlo Color Corp. stands for and what to expect from the iconic brand name. With clear and uncluttered design, visitors are provided with relevant information upon reaching the site to improve their online experience. The responsive design prompts the site to fit the screen of any device, including tablets and mobile phones.

Despite the wide variety of products that DayGlo offers, the redesigned website is organized in such a way that users can easily locate the information for their particular market. This highlights how DayGlo touches countless marketplaces and is virtually everywhere you look. The addition of product pages provides new and existing customers with valuable technical information, including usage photos, to better imagine working with DayGlo.

To maintain the deep history behind the brand, an interactive timeline allows visitors to travel back to the 1930s to learn about The Switzer Brothers and invention of daylight fluorescent pigments. The newly added careers page allows visitors to easily apply for current job openings as DayGlo continues to invent and grow.

“We believe the new website will be more user-friendly and help guide our existing and even new customers to the best in class products for each of our market segments” said Christopher Newbacher, VP Sales & Marketing.