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Build Your Brand with Color

Launch new products or refresh your brand with DayGlo.


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Color is the easiest, fastest, and most affordable way to innovate. At DayGlo, we help brand managers and designers gain recognition and traction for their products and build strong, lasting brand identities.

DayGlo’s Brand Action Team works with designers, brands, and their suppliers in the design and development of products, packaging, in-store marketing, coupons, online promotions, and any other area that will help build a brand.

The Brand Action Team includes DayGlo’s marketing, business development and technical experts. From concept to production, we help ensure color consistency across all consumer touch points to build brand awareness and drive sales.

So, whether it’s an application for plastics, graphic arts, coatings or textiles, design with DayGlo to incorporate subtle or bold color effects for eye-catching results that create an emotional connection with your customers.


Latest News


DayGlo Annual Calendar Time!

Submissions Due 11-17-17  Read More


DayGlo Color and Reebok Partner to Release ZOKU RUNNER ULTK DAY-GLO®

DayGlo Color Corp. has announced a partnership with Reebok to release the ZOKU RUNNER ULTK DAY-GLO®, a neon spin on the classic Reebok ZOKU RUNNER lifestyle shoe.  Read More



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